Thoughts, musings, and, hopefully, not too many redundancies on the world of business data. If you missed the irony in the previous sentence, you may struggle with my writing style.
Avinash Kaushik has a great post today titled The “Action Dashboard” (An Alternative to Crappy Dashboards. As usual, Avinash is spot-on with his observations about how to make data truly useful. He provides a pretty interesting 4-quadrant dashboard framework (as a transitional step to an even more powerful dashboard). I’ve gotten red in the face [...]
Tamara Gielen has a post titled Triggered Email Is Only As Good As Your Data over on the B2B E-mail Marketing blog. She describes a scenario where you want to send a satisfaction survey to customers 90 days before their contract expires with your company, and adds on some logic of resending the survey to [...]
One of the areas that I’ve spent a lot of time focusing over the past six months is lead scoring. Specifically, multidimensional lead scoring. I’ve written about it here before, and my white paper is still available on the Bulldog Solutions web site. We shot a 10-minute video white paper a few weeks ago, which [...]
Stéphane Hamel, it seems, is a bit peeved with Eric Peterson. These are two pretty big names in web analytics — Eric as one of the fathers of web analytics, and Stéphane as both a thought leader in the space as well as the creator of one of the most practical, useful web analytics supplemental [...]
Yep. I’m living under a rock.
I’d re-stumbled across Hans Rosling and Trendalyzer a couple of months ago. I made a comment regarding if Trendalyzer hits the business world. Well, in a way, it sort of has. It’s hanging around under the hood in some fashion, I’m almost sure, of Google’s Visualization API.
Must. Find. Time. To. [...]
Three things I know: 1) My wife got the raw end of the deal when she married me, 2) I blog because it keeps my e-mails shorter, and 3) If you have the urge to talk about data usage in business, I'll do so until long after that desire has passed (for you). If you want to know more, check out my About Gilligan on Data page.