Gilligan on Data by Tim Wilson

Yesterday, I wrote about my beef with the popular cliché that “ROI for social media is Return on Influence.” This latest take was prompted by Connie Bensen’s ROI of a Community Manager post that has some great thoughts when it comes to measuring the value of social media. As I put in my last post, [...]

I’ve taken a run at this before…but my assertion that the emperor has no clothes didn’t stick. Either that, or the dozens of people who read this blog simply agree with me in principle, but don’t really think it’s worth the effort to raise a stink. Regardless, I’m not quite ready to let it go. [...]

For a variety of reasons, I find myself using Excel (2003) through remote desktop fairly regularly these days, and I just haven’t gotten around to setting up some of the basics that I’ve got set up on my main system. The big one is my setup of <Ctrl>-<Shift>-<V> as Paste Special»Values.There are scads of “Excel [...]

I’ve written about baseball before, and I’ll do it again. My local paper, The Columbus Dispatch, had a Sunday Sports cover page two weekends ago titled Going Deeper – Baseball traditionalists make way for a new kind of statistician, one who looks beyond batting averages and homers and praises players’ EqA and VORP. The article [...]

And…it’s the monthly installment of “Don’t These People Know that Wednesday Comes After Tuesday?” Also known as “Web Analytics Wednesday (on Tuesday) in Columbus.” This month’s event was graciously sponsored by Coremetrics. We had a record turnout (um…by one), with participants from Victoria’s Secret, DSW, ECNext, ForeSee (all the way from Motor City!), Lightbulb Interactive, [...]

Data visualization has really been on my mind of late. Partly because I’ve personally been struggling to produce some effectively-presented information, and, even more so, because one of my co-workers has been spending even more time overhauling the way we communicate data-driven information to our clients. He’s making a lot more headway on his work [...]