Archive for April, 2009

Blogroll Update+

28th April 2009 by Tim Wilson No Comments

Blogrolls, blogrolls, blogrolls. I realized over the weekend that the blogroll(s) on my site were wildly out of date — they reflected some great blogs…but not exactly the ones that I really follow and read most consistently these days.
So, I updated that. But, in the process, I decided to re-open a nasty can of worms [...]

Recovery.gov Needs Some Few and Some Tufte

27th April 2009 by Tim Wilson 3 Comments

I caught an NPR story about recovery.gov last week, and it sounded really promising. Depending on where you fall on the political spectrum, the various rounds of stimulus and bailout funding that have come through over the past six months fall somewhere between “throwing money away,” “ready, fire, aim,” and “point in what seems what [...]

Columbus Web Analytics Wednesday: A Speedy April

25th April 2009 by Tim Wilson 2 Comments

We had our monthly Web Analytics Wednesday meetup at Barley’s Smokehouse and Brewpub last week. Once again, the Web Analytics Wednesday Global Sponsors (Coremetrics, Web Analytics Demystified, and SiteSpect) sponsored the event, which is always appreciated!
This month, in lieu of a formal topic, Dave Culbertson facilitated a round of speed networking — like speed dating, [...]

PowerPoint / Presentations / Data Visualization

16th April 2009 by Tim Wilson 2 Comments

I wrote a post last week about PowerPoint and how easy it is to use it carelessly — to just open it up and start dumping in a bunch of thoughts and then rearranging the slides. That post wound up being, largely, a big, fat nod to Garr Reynolds / Presentation Zen. Since then, I’ve [...]

Columbus Web Analytics Wednesday: April 22, 2009

15th April 2009 by Tim Wilson No Comments

In the interest of not messing with a good thing, we’re returning to Barley’s Smokehouse and Brewpub this month for our regular gathering of full-time, part-time, and just-generally-interested web analyst types.
We had a great turnout last month, and we’re on pace to match that this month, which means we’re needing to go easy on the Web Analytics Wednesday [...]

PowerPoint the Application vs. the Application of PowerPoint

8th April 2009 by Tim Wilson 4 Comments

Slightly off-topic for this blog, and a little dated, but worth sharing nonetheless.
During a discussion with a couple of my co-workers today, I made an observation about how my current company, as well as one of the major consulting firms we use, seem to really be in love with PowerPoint as the documentation/presentation/communication/general-purpose tool of [...]

40 Million Reasons Your Customer Data Isn’t As Current as You Think (or Hope)

3rd April 2009 by Tim Wilson 2 Comments

While not getting as much buzz as social media when it comes to hot topics for in 2009, “customer data management” is something that marketers are starting to take seriously. It’s easy to start envisioning fancy pictures of capturing and using customer data:

Using behavioral data to drive timely and relevant emails
Integrating information across different customer [...]