Thoughts, musings, and, hopefully, not too many redundancies on the world of business data. If you missed the irony in the previous sentence, you may struggle with my writing style.
Last night was another great Web Analytics Wednesday in Columbus, courtesy of the Web Analytics Wednesday Global Sponsors (Web Analytics Demystified, SiteSpect, Coremetrics, and IQ Workforce). We had a respectable turnout of ~25 people (not including children) and a great time! And, all the better, I got to blind people with the flash on my [...]
Judah Phillips wrote a post last week laying out why the answer to the question, “Is web analytics hard or easy?” is a resounding “it depends.” It depends, he wrote, on what tools are being used, on how the site being analyzed is built, on the company’s requirements/expectations for analytics, on the skillset of the [...]
Some definitions (courtesy of Wiktionary):
status quo — the way things are, as opposed to the way they could be
inertia — The property of a body that resists any change to its uniform motion
cognitive dissonance — a conflict or anxiety resulting from inconsistencies between one’s beliefs and one’s actions or other beliefs
The first two of these can be applied [...]
August was a little crazy for me:
I changed jobs — left Nationwide to become Director, Measurement and Analytics at Resource Interactive — which is 1000% the “right” move, but meant for a hectic/stressful month
Back-to-school time, which was more than just getting our kids ready — my wife ran our two sons’ elementary school’s entire supply [...]
Three things I know: 1) My wife got the raw end of the deal when she married me, 2) I blog because it keeps my e-mails shorter, and 3) If you have the urge to talk about data usage in business, I'll do so until long after that desire has passed (for you). If you want to know more, check out my About Gilligan on Data page.