I raved about John Lovett’s new book, Social Media Metrics Secrets in an earlier post, and, while I make my way through Marshall Sponder’s Social Media Analytics book that arrived on bookshelves at almost exactly the same time, I’ve also been working on putting some of Lovett’s ideas into action. …
Displaying All Posts Tagged as "eric-peterson"
Stéphane Hamel, it seems, is a bit peeved with Eric Peterson. These are two pretty big names in web analytics — Eric as one of the fathers of web analytics, and Stéphane as both a thought leader in the space as well as the creator of one of the most …