Posts Tagged ‘GAP Research’

The Most Meaningful Insights Will Not Come from Web Analytics Alone

14th September 2009 by Tim Wilson 4 Comments

Judah Phillips wrote a post last week laying out why the answer to the question, “Is web analytics hard or easy?” is a resounding “it depends.” It depends, he wrote, on what tools are being used, on how the site being analyzed is built, on the company’s requirements/expectations for analytics, on the skillset of the [...]