Thoughts, musings, and, hopefully, not too many redundancies on the world of business data. If you missed the irony in the previous sentence, you may struggle with my writing style.
Steve Woods of Eloqua invited me to write a guest post on his Digital Body Language blog after we’d gone back and forth a bit about contact data management and marketing automation. Over the past six or seven years, I’ve been thumped on the back of the ear with data management issues again and again. It [...]
Three things I know: 1) My wife got the raw end of the deal when she married me, 2) I blog because it keeps my e-mails shorter, and 3) If you have the urge to talk about data usage in business, I'll do so until long after that desire has passed (for you). If you want to know more, check out my About Gilligan on Data page.