Thoughts, musings, and, hopefully, not too many redundancies on the world of business data. If you missed the irony in the previous sentence, you may struggle with my writing style.
Talk about milking a topic in multiple channels! The Marketing News Radio interview I did on multidimensional lead scoring is now available. And…we’ve now added a “video white paper” to the mix, which you can view on the Bulldog Solutions web site [Update: since the redesign of the Bulldog Solutions web site, and, presumably, due [...]
You keep hearing the buzz about this “multi-dimensional lead scoring” thing. You’ve seen some pictures in a blog entry. You might even have read the white paper. You might have even heard rumors that there is a 10-minute video version of the white paper in the works. Maybe you even read up on how Bulldog [...]
One of the areas that I’ve spent a lot of time focusing over the past six months is lead scoring. Specifically, multidimensional lead scoring. I’ve written about it here before, and my white paper is still available on the Bulldog Solutions web site. We shot a 10-minute video white paper a few weeks ago, which [...]
Three things I know: 1) My wife got the raw end of the deal when she married me, 2) I blog because it keeps my e-mails shorter, and 3) If you have the urge to talk about data usage in business, I'll do so until long after that desire has passed (for you). If you want to know more, check out my About Gilligan on Data page.