Last week, I had the privilege of moderating a panel on “Social Media: Getting the Word Out in the New Information Age” at the 2008 Crossroads Conference for Nonprofit Excellence in Austin. The panel came about largely, I think, because I pestered the Marketing and Development Director (aka…my sister) for …
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Jeremiah Owyang has a post on his Web Strategist blog titled Why Your Social Media Plan should have Success Metrics. Based on the URL of the post, it looks like Owyang initially titled the entry “Why Your Social Media Plan should Indicate What Does Success Look Like.” Admittedly, the original …